Jewelry Copywriter: Daya Jewelry

I was a jewelry copywriter for artisan-made bohemian jewelry brand Daya Jewelry and provided content writing services across all channels.

I assisted with the creation of a content strategy and managing content across all platforms. Since the brand is very focused on spreading kindness to the world, conveying its message in an authentic way was very important. I built a tone of voice and vocabulary guide, which translated into copy for social media, blog posts, ads, newsletters and webpages.

I also assisted with content creation and planning for the launch of a sustainable yoga wear collection.